The Crested Business Directory is relevant and useful for only two categories of entities, they are:
- Individual Entities
- Corporate Entities
The INDIVIDUAL ENTITIES are:
- CEOs, COOs, Founders, Partners and Executive Directors
- Business Development Directors / Executives
- Consultants
- Bankers
- Insurers
- Marketers/Sales Professional
- ICT Professionals
- Virtual and Serial Entrepreneurs
- Job Applicants
- Engineers
- Other Professionals (such as Auditors, Tax Consultants, Lawyers, Property Consultants, Etc)
The CORPORATE ENTITIES are:
- Human Resource Companies
- Advertising, Public Relation & Media Professionals
- HMOs / Health Service Providers
- Travel Agencies
- Non-Government Organisation
- Tech and Fintech Firms
- Digital Marketers
- Others —
INDIVIDUAL ENTITIES such as:
A. CEOs, COOs, Founders, Partners and Executive Directors: These are the class of people that gives direction to their team members on what the corporate vision and expectation in the short, medium and long terms are. In order for the team members to properly key into the corporate direction, there is need to use a DIRECTORY such as Crested Business Directory to navigate appropriately.
B. Business Development Directors / Executives: Needed for new businesses, new customers, new networks, new relationships and new ideas.
C. Consultants: As solution providers, consultants in all discipline needs the Directory in order to help their principal identify competitors, create superior solutions and set their principal atop. Consultants can use the Crested Business Directory to prospect new businesses or new deals.
D. Bankers: The bankers (especially ambitious and high flying bankers) are one of the set of people that the Directory was tailored for. They need to use the Directory to open new accounts (savings, current and/or deposit) for companies and staff of such companies. The over 9,000 top executives in the Directory are the High Networth Individuals that bankers desired to have as customers.
E. Insurers: Every registered company in Nigeria requires one form of insurance policy or the other. Studies have shown that top companies do not compromise with insurance; therefore it is expedient for insurers to approach the top companies in Lekki, Ikoyi, lagos Island, Lagos Mainland and Victoria Island with relevant insurance policies. The key decision makers in the Directory and their family members can also benefit from the avalanche of insurance policies available in Nigeria.
F. Marketers / Sales Professionals: Whoever is in the act of selling a product or service needs a Directory. With the Crested Business Directory, you can conquer cold calls and make strong doors easily accessible. Fortunately, the corporate contact details of the right people or executives to speak with are in the Directory.
G. ICT Professionals: The business language of today is ICT. Therefore, no company exist now without tools like laptop, desktop, printer, phones, internet and connectivity (software or hardware). The onus is on every creative ICT professional to prepare a bespoke product or service to potential clients in the Directory.
H. Virtual and Serial Entrepreneurs: These class of people usually do not have brick and mortal offices but transact businesses to all class of people using the internet, especially through social media. Unfortunately for the virtual entrepreneurs, most C-Level Executives and High Networth Individuals are passive on social media, but they could be connected corporately. With Crested Business Directory, the corporate contact details of those in the millionaires and billionaires club in Nigeria becomes accessible.
I. Job Applicants: Job Applicants that are resourceful, skillful, intelligent, result-oriented, purposeful, entrepreneurial, courageous and smart with eyes for the best would need the Crested Business Directory. With the directory, such applicant would have enough information or resources (such as industry players, mentors, ideas) to sell himself or herself to the desired employer(s). Any job applicant that intend to earn over Two Hundred and Fifty Thousand (N250,000) per month need to get a copy of the Directory.
J. Engineers: With over 400 Oil and Gas firms and over 500 engineering related companies in the Directory, professional engineers and technicians have enough companies to work with.
J. Other Professionals (such as Auditors, Tax Consultants, Lawyers, Property Consultants, Etc): All the companies in the Directory requires the services of these professionals at one point or the other in their business cycle.
CORPORATE ENTITIES such as:
A. Human Resource Companies: For training, re-training, recruitment and selection of qualified professionals for corporate organisations. The Directory will help to schedule meetings, calls, collaboration and relationship building for B2B, B2C and C2B purposes.
B. Advertising, Public Relation & Media Professionals: These class of professionals provide unique services that most corporate entities are not aware of, the onus is upon them to approach leading and top companies by selling the services to them formally (letters, proposals, presentations, etc).
C. HMOs / Health Service Providers: Several companies and individuals are not aware about the flexible and affordable health insurance scheme; only health service firms that that approaches the top companies would likely get patronage for services promised.
D. Travel Agencies: People might not know about travel promotions or discount except they are been informed. Top executives spend a lot on business and private trips around the world, such budget could turn a travel agency around especially if such service is provided to the leading companies listed in Crested Business Directory.
E. Non-Government Organisation: A lot of companies have budget for Corporate Social Responsibilities but are usually unable to connect with reliable NGOs that would execute projects to precision.
F. Tech and Fintech Firm: There are perceptions that funding had always been a challenge to new ideas and innovations. In the midst of such perception, big companies and wealthy individuals in the corporate world are searching around for good ideas or innovation to invest in. Most companies and top level executives in Crested Business Directory are the kind of investors a tech person or group needs as partner(s).
G. Digital Marketers: The digital marketers needs the Crested Business directory as a reference material for data that will help in disseminating the right information on behalf of their clients.
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